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Home >> Solutions >> Other >> Web Integration
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Web Linkage is PRISM's
service capability to link a Client's marketing database
and results from our in-house CRM system into a secure portal on
the PRISM web site. This allows for easy and convenient access, via a web browser,
by anyone with access rights from within a Client's organization.
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This service capability provides up-to-the minute dynamic results
and custom reports – on-line and real time program data for
immediate sales or support follow-up activities.
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It also delivers instantaneous
evaluation of program metrics and ROI analysis, with corresponding decisions
on making program modifications and adjustments.
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When Clients require a more tightly fit system-to-system data integration
solution, PRISM Marketing can provide Web Integration as a means to
transfer program data seamlessly. Whether the data is related to sales
leads, orders, customer updates or customer care issues, PRISM can custom-design
a solution to get this critical data into any Client CRM or ERP system.
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| Web Linkage and Integration
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